Google turned on ads inside AI Mode for ten more countries on 28 October 2026, including Canada and India. Here's what actually changes in your Google Ads account this week, and what doesn't.
Google's new channel prioritization and budget allocation controls let you cap Display and Search-partner spend by percentage instead of switching channels off entirely. Here's what changed, who it affects, and what to set this week.
Google confirmed it's testing a Google Ads flow where you describe your campaign goal in plain English and AI suggests the setup. Here's what to check before you trust it.
Google Ads API v25.2 shipped September 23 with a BenchmarksService for competitive percentile data and a one-call Performance Max draft generator. Here's who should actually pay attention.
Google is auto-upgrading Search campaigns to AI Max throughout September 2026 — here's what changes in your reporting and what to check this week.
Google Ads AI dashboards are now live in advertiser accounts, and Performance Max just got a Local Customer Optimization toggle for multi-location businesses. Here's what changed and who should actually act on it.