Shopify's Q3 2026 earnings show real revenue behind the agentic-commerce pitch: 32% revenue growth, $119B in GMV, and Shop Pay checkout now live inside Meta's Muse. Here's what it actually means for D2C brands and SaaS founders this week.
Shopify's Agentic Storefronts now let shoppers connect AI agents like ChatGPT, Gemini, and Copilot to buy straight from its billion-listing catalog via Shop Pay.
OpenAI's new virtual try-on feature lets ChatGPT shoppers preview clothing on their own body using a selfie. Here's what the October 1 launch actually changes for D2C apparel and accessories brands, and what doesn't.
OpenAI is testing Sponsored Agents, a ChatGPT ad format with a labeled AI chat after a click, alongside a new Shopify app and HubSpot integration. Here's what to actually do about it this week.
Google turned on native checkout inside AI Mode and Gemini for eligible US Shopify stores on 18 September 2026, opt-out, not opt-in. Here's what it does to your attribution, and what we changed in client builds this week.
Meta and Shopify just gave Muse the ability to complete purchases on Shopify stores through Shop Pay. Here's what that means for D2C brands and Meta advertisers, and what we're already changing in client builds.