Tag

# Generative Search

16 articles← All articles
A smartphone lying face-up on a warm brown wood surface with a chat conversation lit on screenIndustry Pulse

AI Shopping Chatbots Are Losing You Sales, Data Shows

New survey data shows 81% of shoppers who use AI chatbots have backed out of a purchase over what the bot told them. Here's what changes if your bot recommends products, and what doesn't.

Prakhar Vohra·4 min
A creator reviewing content performance across multiple platforms on a laptop at a warm-lit deskIndustry Pulse

Google Search Profile Badge: What It Actually Does

Google's new Search Profile Badge links your site to your Search profile and Google Discover. Here's who actually qualifies and what to do about it this week.

Prakhar Vohra·4 min
Laptop screen showing analytics and performance graphs on a desk, warm natural lightIndustry Pulse

Cloudflare's AI Training Opt-Out: What to Change This Week

Cloudflare's new setting splits search crawling from AI-training crawling at the network level — here's what to change today and what it doesn't fix yet.

Prakhar Vohra·4 min
Neatly wrapped gift boxes on a warm wooden surface, styled for a holiday product catalog shootIndustry Pulse

Google's AI Shopping Update: What D2C Brands Do Now

Google made AI performance insights generally available in Merchant Center on 16 September 2026, plus a YouTube Business Agent beta and UCP checkout updates. Here's the AI shopping update explained and what D2C brands should do about it this week.

Prakhar Vohra·4 min
A person at a table reading a newspaper with a cup of coffee in warm morning lightIndustry Pulse

AI Overviews Traffic Loss: Publishers Are Paying It Back

Top 100 media publishers spent $113 million on paid search in July 2026 to buy back the organic traffic AI Overviews erased for free — here's what it means if SEO drives real business for you.

Prakhar Vohra·3 min
A warm, softly lit desk with an open laptop, notebook, and lit candle in cream and wood tones, set up for reviewing search performance data.Industry Pulse

Google Search Console AI Reports Are Live Everywhere

Google's Search Console AI reports went live worldwide on 31 August, showing impressions from AI Overviews and AI Mode for the first time. Here's what the data does and doesn't tell you, and why most sites should leave the new opt-out toggle alone.

Prakhar Vohra·4 min
An AI assistant interface answering a search query with cited sourcesSEO & AEO

Answer Engine Optimization: How to Get Cited by AI

Search is splitting in two. Here is the answer engine optimization playbook we run for clients, and the six structural changes that decide whether an AI quotes you or your competitor.

Prakhar Vohra·4 min